New York Weddings Event

For New York Magazine’s Weddings event, I developed the visual concept across print, digital, and social materials inspired by the tagline, “For every kind of bride.”

Using still life photography of flowers, cakes, and brides, I created split compositions that paired contrasting styles side by side, such as classic white roses against vibrant florals, or a minimalist cake against an ornate fruit-covered design. These juxtapositions visually communicated the range of aesthetics and vendors attendees could expect at the event.

This system extended across print ads, newsletters, and social assets, creating a cohesive campaign that translated the diversity of the wedding showcase into a simple, memorable visual language.