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The At-Home Variety Show Logo
Project type
Logo Design
Location
New York City
During the COVID-19 pandemic, Peacock streaming launched the At-Home Variety Show to support essential workers and bring entertainment to audiences at home. I designed the show’s logo, grounding it in Peacock’s brand system while giving it a distinct identity appropriate for the moment.
The mark was created to translate seamlessly into motion for broadcast, serving as the visual entry point into each episode and reinforcing the connection between the show and Peacock's brand.
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